Monday 30 April 2012

Come on Irene

Superb interview here from 2010 with Irene Rosenfeld, Kraft CEO. She covers the expected synergies of the Cadbury deal (extra $1bn revenue by 2013), how she sees the two companies as "highly complementary", some of the political/media issues in Britain and the closure of the Somerdale factory

The interview can be viewed on youtube here:

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