Monday, 22 April 2013

Essay: Ways of changing culture

The essay which you will do in class on Wednesday or Friday this week is this

"Changing the leaders at the top of the organisation is the most effective way of changing organisational culture". With reference to the item above (on Barclays) and your own research to what extent do you agree with this statement?

The companies you will use in your essay are Barclays Bank, Royal Mail and British Airways

Barclays

Antony Jenkins to staff: adopt new values or leave Barclays (Telegraph article)


http://www.telegraph.co.uk/finance/newsbysector/banksandfinance/9808042/Antony-Jenkins-to-staff-adopt-new-values-or-leave-Barclays.html

Can Antony Jenkins get rid of Bob Diamond's legacy at Barclays?(Independent article)


http://www.independent.co.uk/news/business/analysis-and-features/can-antony-jenkins-get-rid-of-bob-diamonds-legacy-at-barclays-8456614.html


Royal Mail

(Moya Greene interview on culture change)

http://www.youtube.com/watch?v=zuC-G_cyu6E

Moya Greene's internal communications approach

http://www.myroyalmail.com/blogs






No comments:

Post a Comment